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IMPORTANT STUFF

RESEARCH

Rules & Policies
Plagiarism Policy and Penalties
Guidelines for Firing a Group Member
Article Format 
(For Online Courses Only)
Bulletin Board
Chat Room

Current Event Topics/Articles
Marketing Magazines
Marketing Organizations
Periodicals
Subscribe to Wall Street
(Student Rate - Recommended)
Business & Financial Terms
(New York Times - Requires subscription - Free)
Glossary of Business Terms
(Free)

Library of Congress

Public Library Directory

Research Sites by Category 

Directory of Open Access Journal
Statistical Resources on the Web

Statistical Data
Statistical Data (Us Citites)
Labor Statistics
Bureau of Economic Analysis
Treasury Management
Reference Desk - US Government
Marketing Research and Information System Glossary
Marketing Glossary
Advertising Glossary

Competitive Analysis Matrix
 

STUDENT RESOURCES
(Please note I am NOT affiliated with any of the firms)

 

Buying Books Online

TECHNOLOGY

PRESENTATION TOOLS

Microsoft Templates (Free)
Microsoft ClipArts (Free)
FrontPage 2003 (30 days Trial Version)
Adobe Acrobat Reader
Norton Anti Virus
WinZip Program (For Zip/Unzip Files)

Presentation Hints
Guidelines for using visual aids
Get an Ovation with your Presentation

WRITING TOOLS

ADDITIONAL BUSINESS SOURCES

What is a Case Analysis?
Case Analysis by Academic Center - Tutoring & Testing at UHV
Purpose of Case Discussion - Otterbein College

Preparing Case Analysis
How to Analyze a Case
Application of a Case Study Methodology 
Guidelines in Writing a Paper/Case Analysis

Marketing Plan Outline
Marketing Plan Outline - E-Commerce
Guidelines for using APA Style
(60+ Pages) - Format: .doc
APA Introduction
APA References 

How to source per APA
Free Demo by APA

Business Plan Outline by SBA - Format: .pdf
Sample Business Plan Template - Format: .doc
Check List for Going Into Business
by IRS - Format: .pdf

 

ACCOUNTING

Introduction to Accounting (Video)
Classification of Accounts

Accounting Links
Accounting Articles
Financial Terms Glossy

How to an Read Annual Report

SUPPORTING MATERIAL

What is an Executive Summary
Vision and Mission Statements

SWOT Checklist
SWOT Template
(not to be used for MAN4722)
The SWOT Analysis
SWOT Analysis (Matrix)
Conducting a SWOT Analysis
Example of Competitive Analysis
Additional Criteria When Preparing a Marketing Plan 

How to write a Press Release

Hints in writing a press Release
Writing a Successful Press Release (from MarketingProfs.com)
Press Release Example & Template